FISH FRESCO
Packaging / Brand Exploration / Logo / Webpage
Fish Fresco is a brand that sells handcrafted smoked carpaccio, offering a unique perspective that merges freshness, quality, and convenience. To represent these values, the brand has chosen colors for its color palette that are similar to those found in the sea. These colors, such as blues and greens, are often associated with freshness, cleanliness, and naturalness, which align well with the brand's focus on high-quality and fresh fish.
In addition to these colors, the brand has also chosen to use a scarlet color. This color is often associated with passion and excitement, and it helps to highlight the details and unique aspects of the brand's products without losing the focus on the taste of the fish.
The combination of blue, green, and yellow colors, that are reminiscent of the sea, and a scarlet color, represent the freshness, quality and convenience of the brand's products and align well with the brand's values and message.